Squishmallows are built for this. The round shape, the flat printed face, the way they already look like they are mid-bounce sitting still — a Squishmallow that suddenly starts moving is one of the most reliably shareable clips you can make from a toy. PlushMation animates your squishy, the one on your bed, from a single photo.
Squishmallows animate differently, and that is worth knowing
Most animation advice assumes a toy with arms and legs. Squishmallows do not really have either — the body is the character. That changes what looks good:
- Bounces, squashes and wobbles read as natural. The toy is soft and round, so motion that compresses and springs suits its physics.
- Spins and tips work well, because the silhouette stays readable from every angle.
- Choreography built around limb movement is the one thing to avoid. A dance template designed for arms will invent arms, and that is when a result stops looking like your squishy.
If a template lists itself as a full-body dance, it is probably built for a toy with limbs. Start with the bounciest, simplest motion you can find and you will get a better first result.
How to photograph a Squishmallow
- Sit it upright on a flat surface and let it settle. Squishmallows slump, and a slumped photo animates into a slumped video.
- Shoot the face straight on. The printed face is the entire personality and it is completely flat, so an angled shot loses it fast. Front-on, at the toy's own height.
- Fill the frame, but leave room. A little space on every side gives a bounce somewhere to go.
- Soft, even light. Daylight near a window. Flash flattens the fabric texture that makes a squishy look soft.
- Plain background — a bed, a wall, a plain duvet. The round silhouette separates cleanly from almost anything that is not patterned.
What to expect
The result keeps your squishy's actual colours, pattern and face, plus any wear it has picked up. Faded, flattened, well-loved ones animate just as well as new — often better, because the wear is what makes the video recognisably yours rather than a shop display.
Bring your Squishmallow to life — free on iOSFree to download · iPhone & iPadGet the AppIdeas worth trying
- The squad shot. A collection is the natural Squishmallow post — one short clip each, cut together.
- A birthday or gift video. A kid's favourite squishy bouncing on a cake table lands harder than a photo.
- A "which one is your favourite" post, with two or three clips side by side.
- Before and after. The still photo, then the same toy moving, is a simple and effective hook.
Keep going
The full step-by-step, with more photo detail, is in how to make a video of your own Squishmallow. For the general photo and lighting rules that apply to every toy, see the plush animation basics. Collect other soft brands too? Jellycat has its own notes.